Involta
Product Marketing Manager
Involta · Cedar Rapids, IA · 4 days ago · 2 applicants
- $97,500/yr - $156,000/yr Remote Matches your job preferences, job type is Full-time. Mid-Senior level
- 201-500 employees · Information Technology & Services
Meet the hiring team
Sr. Director of Product at Involta; Champion for Strategic Growth & Decisive Leadership
2 mutual connections
About the job
**Description
****Job Summary:
**The Product Marketing Manager will be responsible for driving the product marketing strategy and execution for our suite of digital infrastructure products. They will work cross-functionally with product management, sales, and marketing teams to ensure our products are accurately positioned in the market.
**Essential Duties And Responsibilities
**
- Market Analysis and Strategy:
- Conduct market research to identify customer needs, market trends, and competitive positioning.* Develop and implement comprehensive positioning strategies for cloud services products to achieve business goals.
- Product Positioning and Messaging:
- Collaborate with product management to develop clear, compelling messaging and positioning for our cloud services products.* Create and maintain product collateral including datasheets, whitepapers, and case studies.
- Go-to-Market Execution:
- Plan and execute product launches including coordination with sales, PR, and other cross-functional teams.* Monitor ongoing marketing activities to ensure constant alignment with product goals and objectives.
- Sales Enablement:
- Develop sales training materials and conduct training sessions to ensure sales teams are well-equipped to communicate the value of our cloud services products.* Create and maintain a marketing toolkit to support sales efforts.
- Performance Metrics and Analysis:
- Track, analyze, and report on product marketing program effectiveness to optimize ROI.* Conduct regular market analysis to inform strategic decisions and product roadmaps.
_The above statements cover what are generally believed to be the principal and essential functions of this job. Specific circumstances may allow or require some people assigned to the job to perform a somewhat different combination of duties.
_**Requirements
****Education and Experience:
**
- Bachelor’s degree in Marketing, Business, or related field; MBA is a plus.* 5+ years of experience in product marketing, preferably in the digital infrastructure or technology industry.* Strong understanding of digital infrastructure technologies.* Proven ability to develop and execute marketing strategies.* Experience in working with cross-functional teams in a fast-paced environment* Strong project management skills with the ability to manage multiple projects simultaneously.* Proficient in marketing automation and analytics tools.
**Working Conditions
**
- Remote/Office environment* Able to work weekends when projects demand* 20% travel
Compensation: The compensation for this position is $97,500-156,000 annually. Final offer amounts are determined by multiple factors including experience and skillsets.
**Information Security
**To protect the security of Involta and its customers, it is necessary that this position perform duties in a security conscious manner and protects the privacy and confidentiality of company assets including but not limited to, networks, business information and customer data. All Involta employees are held accountable for the security of their specific job-related activities in accordance with company policy. Any Involta employee who willingly and deliberately violates company policy will be subject to disciplinary action up to and including termination of employments and/or civil or criminal legal action.
Involta is an Equal Opportunity Employer
Product Marketing Manager, Cedar Rapids, IA
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Base salary
$97,500/yr - $156,000/yr (from job description)
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Applicants for this job
- 21Applicants
- 0Applicants in the past day
Applicant seniority level
- 1 Manager level applicant
Applicant education level
- 50% have a Bachelor's Degree (Similar to you)
- 50% have a Master's Degree
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- 272
- Company-wide
- Marketing
Total employees
2 year growth
11% increase
2 year growth
33% increase
Chart
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The chart has 1 X axis displaying Time. Range: 2021-12-12 08:24:00 to 2024-05-07 13:12:00.
The chart has 1 Y axis displaying values. Range: 0 to 300.
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Median employee tenure ‧ 5 years
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About the company
Information Technology & Services 201-500 employees 272 on LinkedIn
Involta is an award winning national IT service provider and consulting firm. Involta helps organizations plan, manage and execute hybrid IT strategies using a broad range of services including colocation, cloud computing, managed IT, cybersecurity, fiber and network connectivity. Involta has industry-specific services for healthcare, manufacturing, finance and technology that enable compliance and IT transformation initiatives.
Involta maintains partnerships with top tier technology vendors and major public cloud providers such as Cisco, Veeam and Pure Storage and employs a large number of highly certified technical engineers dedicated to building reliable and secure solutions. Through innovative consulting engagements, Involta is able to utilize its unique resources and partnerships to deliver advanced hybrid IT solutions that meet the ever-changing needs of organizations. …
Work-life balance
Involta has been a leading data center and enterprise-class IT service provider for nearly 20 years, and we pride ourselves on having an innovative, collaborative team of People Who Deliver. We also recognize the important roles that strong company culture and a healthy work-life balance play in the attraction and retention of great employees. Involta's company culture is not stagnant, but rather, a continuous work-in-progress. We strive to deliver exceptional, competitive benefits, such as generous paid time off, flexible working hours and location, paid volunteer hours and so much more. As an employer, we're dedicated to maintaining a company culture and work-life balance that empowers employees, boosts workplace engagement and attracts and retains People Who Deliver. …