Join our rapidly growing team in a leading fintech scale-up serving the insurance and banking industries. We’re looking for a talented and entrepreneurial team player to help convey the compelling value proposition and differentiation of our offerings to Carriers and Banks through engaging storytelling and a talent for converting complexity into simplicity.
As the Product Marketing Director, you’ll work closely with our Product team to create our “single source of truth,” provision Sales with an amazing library of resources, keep your finger on the pulse of the market and keep a close eye on the competition. Reporting to the CMO, you’ll build a strategic framework of intelligence-based market awareness and GTM excellence, delivering on our vision to create a personalized, connected world with a relentless focus on what’s next.
What you’ll do:
Collaborate on the direction and prioritization of our product strategy
Listen to the needs of our GTM teams and build effective enablement addressing their needs and priorities while providing strategic direction
Lead the creation of an ongoing series of playbooks, from Sales execution and product launches to campaign support and more
Explore new and unexpected opportunities in the market
Interact with market influencers – including analysts, research firms, thought leaders and more – to create a robust information flow of perspectives into key areas of our company
Develop tactics to capture the many proof points and success stories of our customers
Maintain a relentless focus on the ever-changing market