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Product Marketing Manager | Escalate

Company

Escalate

Location
RemoteRussia
super:Link
https://www.linkedin.com/jobs/view/3885073214/?alternateChannel=search&refId=oKXHnzTgUMGCa3tO2yerJA%3D%3D&trackingId=MpZX0VLIS%2FcjF%2BXR9DD0Qg%3D%3D&trk=d_flagship3_search_srp_jobs

About the job

Product marketing manager

A unique opportunity for a marketing product manager occurs at our partner's international technological ecosystem.🌍

The team is launching an AI-based product - a meeting tracking assistant that records the progress and summarises the info. Utilizing cutting-edge artificial intelligence technologies, the team is setting new standards in workplace productivity.

🔝What’s More:

  • You'll be representing a new in-demand product in the US market.* Reasonable and fair approach: absence of micromanagement and bureaucracy. Flexible work schedule: the main thing is to reach the target.* 💸It's your choice in which currency to receive payments: Russian rubles, foreign currency, or USDT.* A lean team (up to 10 people) where everyone is in touch and there's an opportunity to make an impact and be heard. Moreover, it's a large business ecosystem where mentoring opportunities abound.* 28 calendar days of paid leave and 7 additional days off for relaxation per year.

🧩What exactly you’ll be doing (Tasks):

  • Attract customer traffic, increasing market share and profit,* Development and implementation of market entry strategies,* Conduct advertising campaigns (Google and social media advertising),* P-articipation in content creation (landing pages, backlinks, blogs, and posts on social media),* Marketing research, competitive analysis, and SEO,* Analysis of marketing campaign results and product changes (funnels, segmentation, ROI, DAU/MAU)* Hypothesis testing: MVP, A/B testing, quantitative research,* Close collaboration with the CEO and product manager to develop strategic goals.

✅Interested in applying? You're a good fit if you have:

  • Experience in B2C marketing, such as content marketing, social media management, traffic acquisition, etc.* Experience in launching products from scratch,* Skills in building efficient sales funnels,* Proficiency in English at B2+ level.* Tools: Google Analytics, Google Ads, SEMRush or Ahrefs, Mixpanel or Amplitude, WordPress, Mailchimp, etc.

🚀The Challenges for the first 3 months:

  • 0 ➡️ 10K DAU with unique paying customers,* Identify the best advertising channels to attract paying customers,* Create 10 product landing pages,* Determine the product market entry strategy.* Dare you to apply!
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