Fractional Product Marketing Consulting
Your part-time founding PMM team
For B2B startups needing product marketing leadership, strategic guidance, and hands-on execution for a fraction of the cost of a full time employee.
Companies we’ve worked with:
- chili piper
- zenhub
- 15five
🚨
The Problem
Does this sound like your startup?
You understand the value of good product marketing, but hiring a full-time PMM isn’t feasible.
You’re stuck between needing strategic advice AND someone to help get stuff done.
Your lean marketing team needs help refining and executing your GTM strategy as you scale.
✅
Our Solution
Strategic Advising + Expert Execution
Our consulting package offers you a founding PMM team at a fraction of the cost of a full-time PMM hire.
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Strategic advising from an experienced PMM leader
Jason Oakley has built the product marketing function at three B2B SaaS startups, consulted with 11 others, and coached over 30 founding PMMs. He will work with your marketing team as a strategic PMM advisor and coach.
That includes:
- Weekly 1-hour strategy calls
- Unlimited async support via email or Slack
- All preparation and post-call work
- Strategic direction and review of all execution work
Hands-on execution
Get a steady stream of expert-level product marketing assets, created by LoganPMM, a product marketer with serious writing chops.
We specialize in copywriting and high-value product marketing assets, like:
- GTM launch assets
- Customer stories / case studies
- Web page copy
- Sales narratives + decks
- Video scripts
- Newsletters
- Playbooks / BOFU articles
- Product pages, one pagers, white papers, blog posts, release notes, and more!
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Move fast and ship quickly
We ship quickly and make incremental improvements. For that to happen, a few things must be true:
- We have autonomy to make decisions and hit publish
- There’s minimal back-and-forth reviews and edits
- We work with a small team, 2-3 people max
- We prioritize shipping good over perfect, while iterating often
Meet Your Team
Jason and Logan have worked together for years. Logan was Jason’s first PMM hire at Chili Piper and has since helped him launch The PMM Jetpack and create high-converting content for his business and his consulting clients.
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Hey, I’m Jason 👋
I’ve been in your shoes. I’ve established the product marketing function at Uberflip, Chili Piper, and Klue — each time starting from scratch.
I’ve also consulted 11 early-stage startups, coached 27 founding PMMs (and counting), and taught more than 60 how to launch products.
Hey, I’m Logan 👋
I have 10+ years in sales and product marketing.
I have a strong track record of winning with copy and content – quarterbacking record-revenue-setting product launches, writing copy that bumps conversion rates 20x-100x, and building assets start to finish that drive traffic, leads, and sales.
Pricing
Pricing in USD
Standard
$7,000
per month
- Flat monthly retainer
- No needless scopes, quotes, or billable hours
- Pause or cancel anytime
Advising:
- Two 1-hour strategy calls per month
- Unlimited async support via email or Slack (48 hour response time)
- All preparation and post-call work
- Strategic direction and review of all execution work 👇
Execution:
- One request at a time, transparently managed in Asana (or tool of your choice)
- Regular status reports and back-log prioritization
VIP
$10,000
per month
- Flat monthly retainer
- No needless scopes, quotes, or billable hours
- Pause or cancel anytime
Advising:
- 4 1-hour strategy calls per month
- Quick ad-hoc calls when necessary
- Unlimited async support via email or Slack (same day response time)
- All preparation and post-call work
- Strategic direction and review of all execution work 👇
Execution:
- Two requests at a time, transparently managed in Asana (or tool of your choice)
- Regular status reports and back-log prioritization